What is covered in Marketing Hub Onboarding
While every team has its own needs and the plan is designed around your precise needs and goals, these are the typical aspects we set you up with.
- Review of your Existing HubSpot Set Up
- Evaluate the current configuration and settings in HubSpot. Suggestions on setting up if you are just starting out
- Examine how HubSpot can be utilized in your the organization.
- Connect with Sales and Marketing Teams to Understand Workflows
- Engage with both the sales and marketing teams to gather insights on the current process
- Understand how leads are/will be generated, nurtured, and handed off to sales
- Identify collaboration points between the two teams and define those touch-points within HubSpot
- Install HubSpot tracking code to your website
- Connect social accounts
- Manage your marketing contacts
- Determine when and how contacts should be set as marketing contacts
- Determine if contacts should preemptively be set to non-marketing
- Connect and use Ads accounts
- Create and connect subdomains for HubSpot hosted content
- Filter out internal IP addresses
- Marketing email set up
- Setting up your marketing email subscription types
- Adding a email sending domain
- Set up double opt-in for emails (optional)
- HubSpot hosted pages set up tasks
- Create and connect subdomains
- Use multiple Brand domains (if applicable)
- Integrate Google Analytics (optional)
- Create a live chat or chatbot for lead capture
- Customize email subscription pages
- Customize Error pages
- Review and connect with all applicable integrations
- Create a theme for Landing Pages, Blog and Emails
Marketing Hub Onboarding Features
Onboarding designed around your goals
Our onboarding process is not a one-size-fits-all. Our specialist will first understand the motivation and goals of your campaigns and then set up with the right tools and processes within HubSpot
A plan that works for you
The onboarding plan will be created around your goals and priorities combined with our product knowledge.
Get the right traffic to your site
Inbound marketing campaign design that will get the right and good quality traffic to your website or landing pages
Personalized Content
Not all visitors are the same. Serve the right content to your visitors. A CTA to a repeat visitor, a meeting widget to a contact and a white paper to a new visitor
Reduce friction between Sales & Marketing
Break the silos of information between your Sales and Marketing teams. We set up you up with smooth handover process from Marketing to Sales
Robust Support
All our services are backed by our robust support. We ensure that we not only set you up for growth but also support you in your success journey